What is Haystack?

We understand how difficult, time-consuming, and costly it is for employers to find the right accountant. Companies and recruiters struggle finding qualified candidates.  Many university graduates are not prepared for the workforce of the 21st century. 

At Haystack, through practical and job-relevant training, we quickly equip students with the skills required to excel in an accounting role. Our students are rigorously tested before graduation, ensuring they have what it takes to succeed in an accounting role.

Once we are confident our graduates are job-ready, we match them with employment opportunities.

The Haystack Database houses our student data – including contact information, education, experience and their test scores. Recruiters and potential employers access the Haystack Database to find their next hire, drastically reducing time and cost associated with the recruitment process.

We also offer Haystack Assessments, which are online assessments to ensure your candidates have the right technical knowledge for the job. If you have candidates in mind, use our assessments to verify they have the practical skills you need, before you spend time interviewing.

Who are we?

We are a team of professional accountants from Canada, who founded FinanceYOU in 2017, an accounting consulting and professional development firm operating across East Africa. Over the past two years, we’ve helped a wide range of clients in East Africa navigate through their accounting challenges. We understand the unique challenges companies (and accountants!) face in the region.

In 2018, we launched the African Accounting Academy, an innovative training program to develop the next generation of accountants in Africa. Our training program bridges the gap between university education and the workforce, focusing on practical skills and application of accounting fundamentals. Our first cohort of graduates are now in the workforce, working at audit firms, banks, start-ups and not-for-profit organizations around Rwanda.

In 2019, we launched Haystack, the online platform that houses our signature course, the African Accounting Academy, and other industry relevant training. Haystack takes our training programs one step further, by creating a network of competent accounting professionals that recruiters and employers can tap into to cost-effectively and quickly find their next hire.


Erin Godard



Pascal Ambrosino



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